It's hard to go online without seeing some latest new trend in digital marketing, and shiny object syndrome means that we allow our attention to be captured by ideas that take us off track from our core of success. Webinars are killing it for conversion these days! You've … [Read more...] about How shiny object syndrome can kill your digital marketing success
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10 tips for self care during the holidays
As busy working moms, often taking care of ourselves is the last thing to get any priority in our busy days and weeks. Self care during the holidays can be particularly challenging, as we want to create special moments for our kids and families. However, we really can't be our … [Read more...] about 10 tips for self care during the holidays
How to deal with negative feedback about your product
Two things happen every time I've launched a digital product. Well, after it sells it's first few copies. First, I receive positive feedback about how helpful and useful the product was. Someone goes out of their way to say a heart-felt thank you and I can see how what I … [Read more...] about How to deal with negative feedback about your product
Featured Momstyler: Katy Moses Huggins and the Kickstart Your Business Workshop
Today I'd like to introduce you to a fellow Momstyler. Katy Moses Huggins is a self-proclaimed serial entrepreneur. She loves getting inspired with new ideas and talking business with other like-minded entrepreneurs. She is a portrait photographer, sometimes yoga instructor, owns … [Read more...] about Featured Momstyler: Katy Moses Huggins and the Kickstart Your Business Workshop
3 quick tips for selling more ebooks
If you are wondering why your ebook isn't selling, or how you could justify raising the price point, it might be that you need to increase the value of what you are offering. More value can lead to more sales, a higher price point, or both. And that means selling more … [Read more...] about 3 quick tips for selling more ebooks
Find digital product ideas in 3 simple steps
“I want to create a digital product, but I have no idea what it would be.” “Everything I would do has already been done before.” “I don’t believe people would pay for this.” These are just a few of the many objections I hear from women looking to create a digital … [Read more...] about Find digital product ideas in 3 simple steps
4 tricks for getting past product launch fears
Every time I launch a new product, I have this hair-brained moment when I'm about to say "WAIT, stop the presses! We can't possibly push this live!" It's not good enough. Am I missing something. What was I thinking? I need to start from scratch. This voice runs on and on and … [Read more...] about 4 tricks for getting past product launch fears
Time management tip for working moms: Just say no
I recently invested in an extra day of child care every other week. Almost simultaneously, my youngest daughter started sleeping through the night. I threw out all of my hard-earned time management techniques that have gotten me through as a working mom, letting all that extra … [Read more...] about Time management tip for working moms: Just say no